Our goals for Samantha Czubiak and her company, Hora Skin Care, was to place her skin care line as a pioneer luxury brand in the Cannabis industry. This campaign focused on establishing a positive, high profile for Hora Skincare to the national and local media, via mainstream, social media and blogs.
Our team developed and managed Hora Skin Care’s press relations and for the Founder as seen fit. In the span of 5.5 months (Mid-July 2018 - December 2018) we garnered over 30 press mentions in leading print/digital publications, social media platforms, local events, and video.
We achieved our goals to increase Hora and Czubiaks digital footprint through press opportunities, placing her as a thought leader in the space and shedding light to Hora’s competitive products in this market.